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Women For Hire Video with Robyn Freedman Spizman
Co-author of "Where's Your WOW?"
In her latest book, "Where's Your WOW?", Robyn reveals secrets that will help build your career. Robyn says that to succeed in business, you need a quality product or service and you need a WOW factor — that indefinable "something" that makes you stand out.
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WHERE'S YOUR WOW?
16 Ways to Make Your Competitors Wish They Were You!

To achieve business success, it's important to have a quality product or service. But it's also vital to have the WOW factor: that indefinable "something" that makes you really stand out. WOW happens when you and your business, ideas, and abilities exist in that very small zone called distinctive. You do something that's so fresh, innovative, and impressive that you are memorable. And you make it look effortless.
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PRAISE FOR WHERE'S YOUR WOW?

"When was the last time a product or service made you say, 'Oh Wow!'? This wonder of a book will show you how to create that same magic in your own business."
- Ken Blanchard, coauthor of THE ONE MINUTE MANAGER®

"If you want to be irresistible, successful, and extraordinary, read this book."
- Ken D. Foster, author of Ask and You Will Succeed and CEO of Shared Vision Network

"Your Wow awaits you within the pages of this wonderfully readable book. Read it, apply it, and go Wow the world!"
- Jay Conrad Levinson, the "father of guerilla marketing," author, Guerilla Marketing series of books
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EXPERT Q&A WITH ROBYN FREEDMAN SPIZMAN & RICK FRISHMAN,
AUTHORS OF WHERE'S YOUR WOW?

Q: Why is personal branding so necessary for establishing yourself as a success?

A: Branding is the lightning bolt that is essential for marketing a company. We call it a 'brand slam' which begins with you. Your brand slam is your identity in the marketplace, but it has to be a WOW to enter the mind of the consumer. Personal branding has become the new way to look at branding. We believe each of us can be a brand ambassador for ourselves, our companies, our products and more. However, to break through the masses and get the mindshare of attention, your brand must scream WOW! When you understand what makes you sparkle and stand out, or what you're really amazing at along with the benefit you provide, then people remember you, buy you and want to know you.
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Copyright© 2008 Where's Your Wow?     Robyn Freedman Spizman & Rick Frishman   Email:info@wheresyourwow.com
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